FTD Moves Mission-Critical Application from Oracle to EnterpriseDB

Leading Floral Company Saves 83% Over Comparable Oracle Solution, Improves System Performance 400%;
Oracle Compatibility Enables Rapid Deployment

ISELIN, N.J., Jun. 27, 2007 – EnterpriseDB, the Oracle-compatible database company, announced today that FTD (NYSE: FTD), one of the largest floral companies in the world, has selected EnterpriseDB to power the external reporting for FTD’s ARGO shipping administration system. A major factor in FTD’s selection was EnterpriseDB’s ability to run applications written for Oracle, which reduces migration costs dramatically. ARGO’s reporting subsystem originally ran on the Oracle database that supports FTD’s order-processing system, and was moved to EnterpriseDB with only minor changes. The EnterpriseDB solution cost FTD only one-sixth of the price of a comparably configured Oracle solution. It also enabled FTD to avoid costly hardware upgrades, driving additional cost savings at the company. More information about EnterpriseDB is available at www.enterprisedb.com.

EnterpriseDB’s compatibility with and easy-to-use replication from Oracle enabled the entire transition to be completed in only six weeks. The EnterpriseDB deployment was made in time to support FTD’s peak-volume Mother’s Day season, a week in which each day’s order volume averages between 20 and 25 times typical daily order volume. The load on the ARGO reporting system increases accordingly. Another advantage of EnterpriseDB’s Oracle compatibility was that FTD’s existing Oracle-skilled staff was able to use EnterpriseDB databases and tools without re-training. A whitepaper detailing EnterpriseDB’s compatibility with Oracle is available at http://www.enterprisedb.com/solutions/resource-center.do#whitepapers.

The ARGO system tracks orders for products from more than 200 of FTD’s vendors, allowing the vendors to monitor shipments through pre-defined reports. These vendors, which represent a significant portion of FTD’s online business, enjoyed significantly improved response times when running ARGO reports during FTD’s Mother’s Day, 2007, peak-volume season. Data from the Oracle database supporting FTD’s order-processing system is automatically replicated using EnterpriseDB Replication Server, ensuring that the vendors’ ARGO reports are always based on the most current shipment information.

“FTD’s selection of EnterpriseDB is a great example of our continual effort to deploy technology that enhances our business and our customer and partner relationships,” said Jason Weiss, software architect, FTD. “EnterpriseDB enabled us to run our Oracle application at one-sixth the price of Oracle, freeing budget for other important initiatives. EnterpriseDB’s fantastic technical support is also a refreshing change from what Oracle usually delivers.”

The performance of the servers supporting FTD’s order-processing system also improved 400% after the ARGO application was moved to EnterpriseDB. The improvement allowed FTD to delay purchasing additional expensive hardware to support the system, saving even more money.

FTD has identified two other systems that are candidates to be transitioned from Oracle to EnterpriseDB because of the anticipated cost benefit. As with the ARGO vendor reporting solution, no performance decrease or other technical compromise is expected.

Jason Weiss will discuss FTD’s successful implementation of EnterpriseDB in a live Webinar on July 18, 2007 at 12:00 p.m. EDT. For more information, please e-mail info@enterprisedb.com.

About EnterpriseDB Corporation
EnterpriseDB develops and supports EnterpriseDB Advanced Server, an enterprise-class relational database management system (RDBMS) that is built on PostgreSQL, the world’s most advanced open source database. EnterpriseDB Advanced Server is compatible with Oracle applications, has the reliability and scalability necessary for high-volume, mission-critical enterprise use, and is very affordable. EnterpriseDB has offices throughout the world, including in North America, Europe, and Asia. The company also provides PostgreSQL support and is the world’s leading provider of enterprise-class, PostgreSQL-based products and services. EnterpriseDB was founded in March 2004 and is headquartered in Iselin, N.J. For more information about EnterpriseDB and free downloads of EnterpriseDB Advanced Server, please contact +1-732-331-1300 or visit www.enterprisedb.com.

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