If the title of this blog post rings a bell with you, perhaps you were at PG Day in Horwood House in 2014, when I stood up for 5 minutes to make the case for data modelling; a data model is much more than just a diagram. I shouldn’t be, but I am often amazed by the way data models (and the tools we use to manage them) are derided as ‘just pretty pictures’ or ‘documentation’. I’m not going to...